Allow this value-driven non-profit to fundraise by creating a compelling and distinguishable visual language and the necessary promotion
| Date | September – December 2016 |
|---|---|
| My Role | Art Direction, Copywriting, Development, Project Management |
| Task | Create a unified look for the Associazione
Promote their mission and their events Update their tools to empower them to do more |
| Challenges | Deeply understand their values and act according to them |
| Takeaway | Non-profit fundraising requires the creation of a 1-to-1 relation with each potential donor |
| Budget | $1000 |
| Deliverables | New Brand Image New Website Social Media Calendar Google Ad Grants Donate Button Brochures Events Promotion |
Designing a complete Brand Image
